Telegraph Vintage Branding

Telegraph vintage are expanding their Vintage clothing sales business across Depop and Instagram. They wanted a concise minimal and memorable logo piece for their accounts as well as for use on round stickers that they could use for promotion purposes.

Originally I provided the client with a more abstract and complex design (Design 2 seen here) the client wanted it minimalising and I decided to change the struts of the telegram tower to have a T & V shape integrated to further work for the brands image.

You can see their shop here: https://www.depop.com/telegraph/